If you’re serious about online marketing then search engine optimisation (SEO) should be at the top of your list. SEO is the process of modifying a sites content and structure so that it ranks highly in the organic results of a search engine.

SEO is the highest driver of any search related traffic and once a campaign has matured will undoubtedly be one of the best return on investment forms of marketing you undertake.

 

Our Process

We work very closely with our clients to ensure we get the best results. Our transparent approach will educate you about the benefits of search marketing, allowing you to make informed decisions that lead to greater online success in the future.

Example of some of our clients who used our expertise to gain top ranking in the search results

__	Client	Keywords	Google Page		Google Position	See Live Results
	Safety Boffin	Health and safety	1		2 out of 17,500,000	Current Ranking
	Lillies & Pearls	Wedding cakes	1		3 out of 14,200,000	Current Ranking
	HalpennyGolf	Golf Shop ireland	1		2 out of 2,470,000	Current Ranking
	Dynasigns	Galway signage	1		1 out of 3,850,000	Current Ranking
	BellyBaby	Baby shop Galway	1		1 out of 1,110,000	Current Ranking

 

We go through a proven process to achieve outstanding natural search results. Regardless of the size or style of your website we take the following steps:

1. Campaign Planning – It is vital that we get under the skin of your business; understanding your strengths, your competitors and overall business goals. Through a campaign planning session we will gather as much of this information as possible and then create a bespoke strategy to perfectly suit your requirements.
2. Website Review – The next step is to understand your website. We produce a report regarding your sites structure and how this impacts its current performance in search engines.
3. Keyword Research – Detailed customer profiling and keyword research will discover which words and phrases your target audience are searching for when looking for your products and services. This means that we will usually have a clear picture of the most suitable phrases to target and the likely impact of traffic increases once first page rankings are achieved.
4. Content Optimisation – Armed with our keyword research we then begin to optimise key content pages within your website. We will optimise in such a way to ensure the most relevant pages of the site rank for the associated term. The majority of our content optimisation targets Google Ireland due to the fact that Google currently dominates around 85% of the Irish search market.
   
5. Link Building – At this point the structure and content will be laid out in the correct fashion and the next step is to initiate an intensive and ethical link building campaign. Link Building is a complex subject and each campaign will have a different strategy based on the competitiveness of your industry, the campaign goals and resources we have available.
6. Management Reporting – Reporting and analysis is vital to each campaign, without the right statistics we are flying in the dark. We typically work with Google Analytics and produce monthly reports tailored to your specific needs. Our reports include traffic analysis, monthly ranking improvements for target phrases, traffic to conversion/sales ratios, competitor analysis and anything else we deem important to report and analyse each month. Each of our clients is assigned a dedicated account and project manager. We aim to meet with each of our clients each month to discuss the management reports, draw conclusions from the statistics and draw up an action plan for the forthcoming month.

Free Consultation
To request a FREE, no obligation quotation and consultation, please contact us and send as much information as possible and we will be in touch shortly.